New York City

JULY 18, 2017

Today’s multi-cloud world moves fast.
Catch up now or get left behind.


Join us at Rackspace::Solve New York City, a complimentary conference where you’ll hear from Rackspace experts, industry-leading technologists, and innovative business leaders on how to stay ahead of the curve by harnessing a culture of disruption. They will discuss the future of IT, the power of cloud adoption, and what your business needs to start doing in order to maintain relevancy in a multi-cloud world. Throughout our main stage sessions and breakout discussions, you’ll identify actionable takeaways for your toughest IT challenges.


Whether you’re looking to revamp your IT strategy, implement multi-cloud environments, or keep your infrastructure secure, our experts and certified partners have you covered. Register today and discover why more than half of the Fortune 100 trusts Rackspace’s expertise and Fanatical Support.


Beyond empowering companies to tap into the power of the cloud, Rackspace also strives to give back. In that spirit, we are making a donation of 55,000 meals (122 per attendee) to Feeding America, the nation’s largest domestic hunger-relief organization, working to connect people with food and end hunger.


19Days 06Hours 58Minutes 32Seconds


Before sessions start and during breaks, attendees can get one-on-one advice from Rackspace specialists and our partners in the following technology areas:

OpenStack Cloud
Managed Google Cloud Platform
Public, Private & Hybrid Cloud
Fanatical Support for Amazon Web Services
Fanatical Support for Microsoft Azure
Professional Services
Managed Security
Managed VMware


…As well as advice from our partner sponsors.


09:00 AM - 10:00 AM
Check-in / Solutions Pavilion Opens
Grab your badge and speak to our specialists and partners before sessions begin.
10:00 AM - 10:10 AM
10:10 AM - 10:30 AM
Disrupt Yourself!
As the pace of innovation accelerates, young companies as well as mature ones face the challenge of constant disruption by new competitors. Many companies that won success in one era quickly find themselves on the defensive. The persistent winners, however, constantly and deliberately disrupt themselves. Jeff Cotten, President of Rackspace, will describe the smart practices he sees among companies that adopt new technologies and serve new customer needs better and faster than their rivals.
RACKSPACE - Jeff Cotten, President
10:30 AM - 10:50 AM
Transforming Through Technology
Digital is transforming everything in our lives, in the lives of our customers and the society in which we live. Although to date this conversion has been extraordinary, the rate of change is still increasing.  If you do not remain relevant, you will be run over. Join Dan Cobley as he explores why the journey of digital transformation is far from over and how companies like Google harness innovation to stay on top.
BLENHEIM CHALCOT - Dan Cobley, Managing Partner (Former Google MD, UK & Ireland)
01:50 PM - 02:20 PM
Thought Leadership Panel: Transforming Traditional Businesses
Traditional business practices are consistently put to the test in the face of evolving technology. To stay competitive, modern companies must recognize technology’s potential and accept when the time for change has come. Join Rackspace CMO, Carla Piñeyro Sublett, as she talks to leaders from companies who are transforming the way we think about healthcare, news, and air travel.
RACKSPACE - Carla Piñeyro Sublett, CMONEW YORK TIMES - Meredith Kopit Levien, EVP, COOMEDECISION - Bill Adiletta, CTOAEROMEXICO - Benjamin Hernandez, CIO
11:40 AM - 12:10 PM
Cyber War Games: Minimizing Business Impact through Practice and Preparedness
In today’s business reality, the security breach question is no longer a matter of if, but when. According to a recent PWC study, 90% of large enterprises and over 70% of all companies experienced a breach in the last year. Faced with statistics like these, and the business implications they bring, a smart business knows that planning and preparation is key. An ill-thought-out response can be even more damaging than the attack itself. Enter new tactics like immersion exercises and war game simulations designed to improve organizational resiliency and minimize business impact. Join Sean Wessman, Ernst and Young Principle, and Daniel Clayton, Rackspace Managed Security Director as they discuss how EY and Rackspace are working together on new, innovative approaches.
RACKSPACE - Daniel Clayton, Director, Managed SecurityERNST & YOUNG - Sean Wessman, Principal and Cybersecurity Leader
12:10 PM - 01:20 PM
01:20 PM - 01:40 PM
Introducing Microsoft Azure Stack: The Power of Azure in Your Data Center
It’s been said that the road to the public cloud goes through the private cloud.  Microsoft Azure and soon to be release Azure Stack create the ideal platform for companies to choose a single platform for their applications which can run on private – cloud inspired hardware – or on the leading hyperscale cloud, Azure. In this session, a subject matter expert from Microsoft and Rackspace’s CTO of their Microsoft business will present the roadmap and specific use cases for Microsoft’s hybrid cloud strategy.
RACKSPACE - Jeff DeVerter, CTO, Microsoft TechnologiesMICROSOFT - Natalia Mackevicius, Director Program Management - Azure Stack
11:00 AM - 11:40 AM
IT Leadership Panel: Innovation in the Digital Age
Innovation is critical for businesses to evolve. Period. So how do companies of the digital business era leverage technology and the power of the cloud to continuously innovate and transform their businesses? Join Rackspace’s Chief Technology Officer, John Engates, as he questions leaders across diverse industries about the commonalities and differences in how their IT and innovation teams work together to drive strategy and how they’re using the cloud to drive innovation.
RACKSPACE - John Engates, CTOGOOGLE - Dave Rensin, Director of Customer Reliability Engineering (CRE)PIVOTAL SOFTWARE - Ian Andrews, Vice President, ProductsHOME DEPOT - Tony McCulley, Manager, Application Platforms
02:25 PM - 03:05 PM
IT Transformation Survival Guide
IT Transformation Track
Perhaps no tech term is more over-buzzed and misunderstood than IT Transformation, but no idea is more essential to the future of IT in the enterprise. As every tech leader knows, it’s more than getting out of the data center and into the cloud, more than trading your company’s software licenses for SaaS subscriptions. Our panel of experts will grapple with what transformation looks like in the enterprise, with a special emphasis on the cloud as an agent of change.
RACKSPACE - Deepen Shah, Cloud Services Practice Lead, Professional ServicesFORRESTER - Nigel Fenwick, Vice President and Principal AnalystAKAMAI - John Summers, VP and GM of Enterprise BusinessRACKSPACE - Brian Kelly, Chief Security Officer
Rackspace Cloud Case Study: “Why Public Cloud and Where Did All the Public Cloud Customers Go?”
Public Cloud Track
One thing you can count on in today’s computing world, is change! Over the past 18 years, Rackspace has witnessed that first-hand and been at the for-front of influencing those changes. The advent of hyper-scale public clouds represents the most significant opportunity for business advancement since the invention of electricity; however, some of its greatest features are its greatest detriments. In this session, Rackspace cloud expert, Jeff DeVerter, will:
  • Feature Rackspace’s use of the cloud as a real-live case study
  • Breakdown the journey: It’s not just about Azure and AWS, welcome Google Cloud Platform to Rackspace
  • Outline what you need to do and consider to ensure your business is successful in the cloud
RACKSPACE - Jeff DeVerter, Chief Technologist, Microsoft Technologies
Data Center Evolution: Getting in Front of the Change
Private Cloud Track
Data centers have come a long way since they first began appearing as a fixture of corporate computing. According to Datacenter Dynamics, the total number of data centers around the world was set to peak at 8.6 million in 2017, and then begin a slow decline. But what is driving the decline?

In the era of widespread cloud adoption and cloud-enabled managed hosting, more and more enterprises are realizing that managing issues like IT sprawl and underutilized servers is a headache they can live without. The economics of running large data centers has fundamentally changed, leading to a change in long-term IT strategy. In this session we will:
  • Discuss the evolution of the data center and its current trajectory
  • Experience a virtual tour of Rackspace’s data centers and operations
RACKSPACE - Jim Hawkins, VP, Global DC Operations & Engineering
03:05 PM - 03:25 PM
Grab an afternoon snack and a beverage outside your breakout room.
03:25 PM - 04:05 PM
From the Trenches of Transformation: Challenges and Lessons Learned
IT Transformation Track
Getting alignment within your organization that IT Transformation is a priority is hard enough. Then the real work begins—step by step, team by team. Deciding which workloads to touch, mitigating risk, and strengthening security throughout the entire lifecycle of the project are just a few of the challenges. In this session, you’ll hear from a Rackspace customer and Jaret Chiles with Rackspace Professional Services, who’ve been at the coalface of transformation projects. They’ll discuss the initial catalysts for change, tangible outcomes, lessons learned, and the role of specific applications and workloads in gaining valuable efficiencies along the way.
RACKSPACE - Jaret Chiles, Senior Director, Professional ServicesRACKSPACE - Mark Clayman, Senior Vice President and General Manager, Enterprise Applications
Navigating Choice in the Cloud: A Strategic Approach to Migrating Workloads to the Public Cloud
Public Cloud Track
The constantly changing nature of the cloud means that thousands new Amazon and Microsoft cloud capabilities, features and updates have flooded users in the past year. With all these new features, it's nearly impossible to make an educated decision on which one is right for your business. In this session, Cloud experts, Eric Johnson and Kent Kingery, will discuss:
  • The most common cloud use cases detailing specific examples for each Hyper-scale cloud
  • Best fit workloads for Microsoft and Amazon cloud and why
  • Key requirements needed to successfully identify the right features and capabilities to build on Hyper-scale cloud
  • Native capabilities to ensure your data and workloads remain secure and running at peak performance
RACKSPACE - Eric Johnson, AWS EvangelistRACKSPACE - Kent Kingery, Azure Evangelist
The Data Center is Dead. Long Live the Data Center. Re-imagining the Corporate DC with Azure Stack
Private Cloud Track
The emergence of the cloud has long been touted as the beginning of the end for the corporate DC, but the launch of Microsoft Azure Stack promises the ability to harness the flexibility and scale of the cloud within your own DC for both your cloud-friendly and non-cloud native applications and workloads. Join us as we discuss Microsoft Azure Stack, assess its promises and potential and outline key considerations when determining how it can help in your journey to the cloud.
RACKSPACE – Sean Wedige, Enterprise CTORACKSPACE - Jeff DeVerter, CTO, Microsoft Technologies
04:10 PM - 04:50 PM
Creating a Culture of Transformation
IT Transformation Track
Most enterprises about to embark on large IT transformation projects have a pretty solid idea of ROI before they begin. But what about the cost of not transforming? How does an organization measure the impact of falling behind? It’s a process of evolution, of accelerating the use of approaches like Agile and DevOps, to make the IT organization ever more responsive. During this session, we’ll hear from veteran “agents of change” in the tech field to understand how IT transformation is not a “one-and-done” proposition.
RACKSPACE - Deepen Shah, Cloud Services Practice Lead, Professional ServicesAEROMEXICO - Benjamin Hernandez, CIO
Cloud Smackdown: AWS vs. Azure
Public Cloud Track
The selection of a public cloud vendor can often be a grueling battle inside your organization bordering on a Smackdown “Cage Fight to the death.” It's no longer a race to the bottom for the two 500lb gorillas in the public cloud space - it's now about climbing to the top and identifying the right workloads for the right one. In this session, our AWS and Azure experts Eric Johnson and Jeff DeVerter square off to:
  • Compare and contrast the distinguishing features of each cloud ecosystem
  • Explain why there will be times you will find both are needed to stay ahead in today’s business world
  • Why multi-cloud approach is the model of choice in today’s ever changing world
RACKSPACE - Eric Johnson, AWS EvangelistRACKSPACE - Jeff DeVerter, CTO, Microsoft Technologies
What Does the Future of the Data Center Look Like?
Private Cloud Track
What will data centers look like in the future? How will they be managed? To tackle this question, we’ll turn to Sean Wedige, Enterprise CTO, for his predictions and hear from Rackspace customer, LKQD, and partner, Intel, about their unique business models and visions for the future. Leave this session with:
  • Rackspace’s predictions for the future of IT
  • A real-life example of innovation and forward thinking
  • An aspiring mission for your future
RACKSPACE - Sean Wedige, Enterprise CTOINTEL - Jeff Wittich, Director, Cloud Service Provider Business Acceleration, Data Center GroupLKQD - Christophe Clapp, CTOLKQD - Andrew van Dyk, Vice President, Engineering
04:55 PM - 05:20 PM
The Next 20 Years: How Science and Technology Are Revolutionizing Business and Our Way of Life
We are now entering the Fourth Stage in technology (after the industrial revolution, the electric revolution, and computer revolution), which is led by AI. This will mean continued exponential growth in cloud computing, affecting all aspects of life. One by one, all industries will be digitized (e.g. music, media, transportation and medicine) and conduct their business in the cloud. Companies which are slow to digitize or adopt the cloud will find their competitors racing ahead with the cloud, forcing them into bankruptcy. Now we see this revolution in AI, which would be impossible without cloud computing. Join Dr. Michio Kaku, as he reveals predictions about 20 years into the future, when Moores Law could slow down as we enter the post silicon era, and a new era of computing opens up.
DR. MICHIO KAKU - Physicist, Futurist, and Popularizer of Science
05:20 PM - 05:30 PM
05:30 PM - 06:30 PM
Mingle with your fellow attendees and today’s presenters over cocktails and apps in the Solutions Pavilion.

Agenda is subject to change. 


102 North End Ave
New York, NY 10282


Icon Liberty View Parking
Valet parking is $65 (max 24 hours)
Parking Garage is located at 2 River Terrace