New York City Partner Conference

JULY 17

This event is over. If you have any questions, please email solve@rackspace.com. 

 

Join us at the 2017 Rackspace::Solve Partner Conference to learn about the Rackspace portfolio of solutions, updates to our channel strategy, use cases you can leverage in your marketing and sales efforts, and how to operationalize your partnership to attract and win new business. This complementary event gathers our partner ecosystem together for a day of sharing best practices, thought leadership, and deep dives into our public and private cloud offerings. Network with your peers, Rackspace leaders, sales engineers and the channel team to spark conversations about how we can work together to drive more business.

Whether your customers are looking to revamp their IT strategy, implement multi-cloud environments, or keep their infrastructure secure, your partnership with Rackspace has you covered. Register today for this special event and get energized to win together.

“TOPICS WERE EXACTLY THE ONES WE STRUGGLE WITH DAILY SO IT’S HUGELY VALUABLE TO SHARE SOLUTIONS WITH OTHER RACKSPACE CUSTOMERS AND PARTNERS.”

DANE ATKINSON::SUMALL

SOLUTIONS PAVILION

Before sessions start and during breaks, attendees can get one-on-one advice from Rackspace specialists and our partners in the following technology areas:

OpenStack Cloud
Managed Google Cloud Platform
Public, Private & Hybrid Cloud
Fanatical Support for Amazon Web Services
Fanatical Support for Microsoft Azure
Digital/Ecommerce
Professional Services
Managed Security
Managed VMware

 

…As well as advice from our partner sponsors.

AGENDA

09:00 AM - 10:00 AM
Arrival & Registration
10:10 AM - 10:30 AM
Solutions for a Multi-Cloud World
The most powerful trend that Rackspace sees among its 200,000 business customers is their growing use of multiple cloud platforms: across public and private clouds and dedicated servers; across AWS, Google Cloud Platform, Microsoft Cloud, OpenStack and VMware.

Today's business customers want each of their workloads to run on the cloud where they will achieve the highest performance and cost-efficiency, along with the appropriate level of security and compliance. Rackspace President, Jeff Cotten, will describe how this trend is shaping the Rackspace portfolio of services, as well as its expanding engagement with channel partners.
RACKSPACE - Jeff Cotten, PresidentRACKSPACE - Joe Eazor, CEO
10:30 AM - 10:50 AM
Fanatical Channel: How We Win Together
Today’s businesses transformations are powered by the cloud. As a partner of Rackspace, you and your customers have access to unequaled resources and support across the world’s leading public, private and hybrid cloud platforms.

In this session, Rackspace’s VP of Channel Sales, Lisa McLin, will discuss how Rackspace has evolved its channel to better meet the needs of our partners, making it easy to engage us on even the most complex opportunities. Lisa will share the channel strategy and how it has been redefined to provide greater value to our partners and customers. You will come away with a clear understanding of Rackspace’s channel strategy and direction, energized to win business together and provide fanatical support to your customers.
RACKSPACE - Lisa McLin, VP North America Channel Sales & Alliances
01:40 PM - 02:20 PM
Driving Business Forward – Strategies for Solution Providers
Moderated discussion of the creative approaches Rackspace is taking with our tech partner, agent and system integrator partners to generate new business and build credibility as well as trust with our joint customers. We will share marketing and sales plays that are stimulating cloud migrations and delve into use cases where partners are winning with Rackspace to create a fanatical customer experience. If you have a topic or question you’d like to pose to our panel, please email solve@rackspace.com to submit them for inclusion.
RACKSPACE - Michael Stephens, Director, Channel SalesAVANT - Drew Lydecker, Co-Founder and PresidentWORLD WIDE TECHNOLOGY - Eric Peffer, Principal ConsultantVMWARE - Frank Rauch, Vice President, Americas Partner Organization
11:10 AM - 11:40 AM
How the Channel is Adapting to the Changing Customer Buying Journey, Hyper-specialization, and New Influencers
In the Age of the Customer, line of business (LOB) executives are increasingly leading technology decisions, in many cases taking over from the IT department. They are looking to a new set of hyper-specialized influencers to help them plan solutions, implement, and integrate the technology with back-end systems. In this session, we will look at what some partners are doing to capitalize on these new trends.
FORRESTER - Jay McBain, Principal Analyst, Global Channels
12:00 PM - 01:10 PM
Lunch
01:10 PM - 01:40 PM
Solutions Pavilion
02:25 PM - 03:05 PM
BREAKOUT SESSION 1
Rackspace Cloud Case Study: “Why Public Cloud and Where Did All the Public Cloud Customers Go?”
One thing you can count on in today’s computing world, is change! Over the past 18 years, Rackspace has witnessed that first-hand and been at the for-front of influencing those changes. The advent of hyper-scale public clouds represents the most significant opportunity for business advancement since the invention of electricity; however, some of its greatest features are its greatest detriments. In this session, Rackspace cloud expert, Jeff DeVerter, will:
  • Feature Rackspace’s use of the cloud as a real-live case study
  • Breakdown the journey: It’s not just about Azure and AWS, welcome Google Cloud Platform to Rackspace
  • Outline what you need to do and consider to ensure your business is successful in the cloud
RACKSPACE - Jeff DeVerter, Chief Technologist, Microsoft Technologies
The Role of Private Cloud in a Public Cloud World
With an increasing emphasis on moving workloads to public clouds, the strengths of private clouds are often overlooked. The reality is that private clouds still occupy an important space in your customers’ data center evolution and strategy. Join us for a review of the decision factors, workload prioritizations strategies, budget impact and security concerns that drive enterprises to private cloud, and the best practices Rackspace customers are using to find success.
RACKSPACE – Sean Wedige, Enterprise CTORACKSPACE – Ed Molianri, Sr Solution Architect
Marketing, Operations and Partner Resources
In this session, we will review how the organization has structured resources to better support our channel partners. We will provide an in-depth walkthrough of the partner portal and its features and we will share the marketing tools and resources available to assist partners in generating new business with Rackspace.

Key takeaways:
  • Gain a firm understanding of how to navigate Rackspace’s partner portal, to register leads, manage compensation, view marketing materials, gain enablement and facilitate support ticketingLearn the people you can go to across
  • Rackspace for enablement, deep technical expertise, compensation questions, sales support, marketing and more
  • Understand marketing assets, tools and resources that are available for partners to generate new business with Rackspace

RACKSPACE - Adrianna Bustamante, Director, Digital Alliances

Our Newest Value-Add: Rackspace Enterprise Application Services
Rackspace acquired TriCore Solutions, a leader in the management of enterprise applications, including Enterprise Resource Planning (ERP) solutions from Oracle® and SAP®. This acquisition is largest in Rackspace history, and now allows us to provide expertise and support “further up the stack” into mission-critical enterprise applications that companies use to manage core functions such as manufacturing, logistics, procurement, supply chain management, customer service, HR and financial operations.

In this session, you will hear from a (former TriCore executive) Peter Castello about how you can begin to leverage these new Rackspace capabilities against your customers and prospects. He will touch on the experience and industry knowledge of the team, the “sweet spot” applications for managed and professional services and the level of support you and your customers can expect from Rackspace’s newest business unit.
RACKSPACE - Peter Castello, VP of Sales, Enterprise Applications
03:30 PM - 04:10 PM
BREAKOUT SESSION 2
Navigating Public Clouds: A Strategic Approach to Migrating Workloads
The constantly changing nature of the cloud means that thousands new Amazon and Microsoft cloud capabilities, features and updates have flooded users in the past year. With all these new features, it's nearly impossible to make an educated decision on which one is right for your business. In this session, Cloud experts, Eric Johnson and Kent Kingery, will discuss:
  • The most common cloud use cases detailing specific examples for each Hyper-scale cloud
  • Best fit workloads for Microsoft and Amazon cloud and why
  • Key requirements needed to successfully identify the right features and capabilities to build on Hyper-scale cloud
  • Native capabilities to ensure your data and workloads remain secure and running at peak performance
RACKSPACE - Eric Johnson, AWS EvangelistRACKSPACE - Kent Kingery, Azure Evangelist
The Data Center is Dead. Long Live the Data Center. Re-imagining the Corporate DC with Azure Stack
The emergence of the cloud has long been touted as the beginning of the end for the corporate DC, but the launch of Microsoft Azure Stack promises the ability to harness the flexibility and scale of the cloud within your own DC for both your cloud-friendly and non-cloud native applications and workloads. Join us as we discuss Microsoft Azure Stack, assess its promises and potential and outline key considerations when determining how it can help in your journey to the cloud.
RACKSPACE - Sean Wedige, Enterprise CTORACKSPACE - Jeff DeVerter, Chief Technologist, Microsoft Technologies
Marketing, Operations and Partner Resources
In this session, we will review how the organization has structured resources to better support our channel partners. We will provide an in-depth walkthrough of the partner portal and its features and we will share the marketing tools and resources available to assist partners in generating new business with Rackspace.

Key takeaways:
  • Gain a firm understanding of how to navigate Rackspace’s partner portal, to register leads, manage compensation, view marketing materials, gain enablement and facilitate support ticketingLearn the people you can go to across
  • Rackspace for enablement, deep technical expertise, compensation questions, sales support, marketing and more
  • Understand marketing assets, tools and resources that are available for partners to generate new business with Rackspace

RACKSPACE - Adrianna Bustamante, Director, Digital Alliances

Security Operations in a World of Data Breaches
Not long ago, prevention was the name of the game when it came to IT security. But in today’s world, advanced cyber threats are employing new tools and strategies to infiltrate your systems, changing the conversation from “if” you’ll be breached to “when”. As such, a new approach is needed, one that is laser focused on your most valuable resource – your data – and able to provide detection, response and remediation when that data is in jeopardy.

In this session, we’ll discuss how solutions like Rackspace Managed Security combine best-in-class people, process and technology, creating a modern-day security operation that can be successful in this mission.
RACKSPACE - Jarret Raim, Director, Strategy & Engineering, Rackspace Managed Security
04:15 PM - 04:55 PM
BREAKOUT SESSION 3
Cloud Smackdown: AWS vs. Azure
The selection of a public cloud vendor can often be a grueling battle inside your organization bordering on a Smackdown “Cage Fight to the death.” It's no longer a race to the bottom for the two 500lb gorillas in the public cloud space - it's now about climbing to the top and identifying the right workloads for the right one. In this session, our AWS and Azure experts Eric Johnson and Jeff DeVerter square off to:
  • Compare and contrast the distinguishing features of each cloud ecosystem
  • Explain why there will be times you will find both are needed to stay ahead in today’s business world
  • Why multi-cloud approach is the model of choice in today’s ever changing world
RACKSPACE - Eric Johnson, AWS EvangelistRACKSPACE - Jeff DeVerter, Chief Technologist, Microsoft Technologies
Data Center Evolution: Getting in Front of the Change
Data centers have come a long way since they first began appearing as a fixture of corporate computing. According to Datacenter Dynamics, the total number of data centers around the world was set to peak at 8.6 million in 2017, and then begin a slow decline. But what is driving the decline?

In the era of widespread cloud adoption and cloud-enabled managed hosting, more and more enterprises are realizing that managing issues like IT sprawl and underutilized servers is a headache they can live without. The economics of running large data centers has fundamentally changed, leading to a change in long-term IT strategy. In this session we will:
  • Discuss the evolution of the data center and its current trajectory
  • Experience a virtual tour of Rackspace’s data centers and operations
RACKSPACE - Jim Hawkins, VP, Global DC Operations & Engineering
Marketing, Operations and Partner Resources
In this session, we will review how the organization has structured resources to better support our channel partners. We will provide an in-depth walkthrough of the partner portal and its features and we will share the marketing tools and resources available to assist partners in generating new business with Rackspace.

Key takeaways:
  • Gain a firm understanding of how to navigate Rackspace’s partner portal, to register leads, manage compensation, view marketing materials, gain enablement and facilitate support ticketingLearn the people you can go to across
  • Rackspace for enablement, deep technical expertise, compensation questions, sales support, marketing and more
  • Understand marketing assets, tools and resources that are available for partners to generate new business with Rackspace

RACKSPACE - Adrianna Bustamante, Director, Digital Alliances

Security Operations in a World of Data Breaches
Not long ago, prevention was the name of the game when it came to IT security. But in today’s world, advanced cyber threats are employing new tools and strategies to infiltrate your systems, changing the conversation from “if” you’ll be breached to “when”. As such, a new approach is needed, one that is laser focused on your most valuable resource – your data – and able to provide detection, response and remediation when that data is in jeopardy.

In this session, we’ll discuss how solutions like Rackspace Managed Security combine best-in-class people, process and technology, creating a modern-day security operation that can be successful in this mission.
RACKSPACE - Jarret Raim, Director, Strategy & Engineering, Rackspace Managed Security
05:15 PM - 06:30 PM
Networking Reception
Mingle with your fellow attendees and today's presenters over cocktails and apps.
11:40 AM - 12:00 PM
Introducing Microsoft Azure Stack: The Power of Azure in Your Data Center
It’s been said that the road to the public cloud goes through the private cloud. Microsoft Azure and soon to be release Azure Stack create the ideal platform for companies to choose a single platform for their applications which can run on private – cloud inspired hardware – or on the leading hyperscale cloud, Azure. In this session, a subject matter expert from Microsoft and Rackspace’s CTO of their Microsoft business will present the roadmap and specific use cases for Microsoft’s hybrid cloud strategy.
RACKSPACE - Jeff DeVerter, Chief Technologist, Microsoft TechnologiesMICROSOFT - Natalia Mackevicius, Director Program Management - Azure Stack
03:05 PM - 03:30 PM
BREAK
Grab a snack and refreshment outside your breakout room.
10:50 AM - 11:10 AM
BREAK
Grab a refreshment before heading back into the main stage ballroom.

Conrad Hotel

102 North End Ave
New York, NY 10282

PARKING

Icon Liberty View Parking
Valet parking is $65 (max 24 hours)
Parking Garage is located at 2 River Terrace

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THANKS TO OUR SPONSORS

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